DESIGNER / CREATIVE DIRECTOR
EV CAR SIN

joachim froment EV CAR, SIN

design

As designer and project manager for Skibsted Ideation, the agency behind Biomega based in Copenhagen, we developed and launched its first 4-wheel EV at CIIE in Shanghai on November 5th. The concept car has been developed to take Biomega’s principles of social innovation, design thinking and urban mobility and apply them to the automotive industry.

The fundamental issue for the future of mobility is about getting passengers and cargo from A to B in the most efficient way possible, minimizing time, money and power spent. The 4-door SIN CUV (crossover utility vehicle) is designed with 4 independent engines and 4 independent seats with extra legroom. Stripped back to maximize space, this EV uses minimal components and lightweight materials; its low weight improves its range, minimizing battery consumption. SIN is therefore an affordable and sustainable solution to modern urban mobility.

Biomega adheres to the less-is-more approach of Scandinavian design standards. SIN creates a new open-wheel vehicle typology that allows for a flat floor and easy maneuvering in tight urban spaces, while the invention of a fascia window maximizes road view. Through the resulting uncluttered interior, the car rejects superfluous styling in favor of low cost, comfort and sustainability.